01 - In a large bowl, whisk together olive oil, soy sauce, honey, lemon juice, garlic, smoked paprika, cumin, oregano, red pepper flakes (if using), salt, and black pepper until well combined and emulsified.
02 - Add the chicken thighs to the marinade, ensuring each piece is thoroughly coated. Cover and refrigerate for at least 2 hours, preferably overnight for maximum flavor penetration.
03 - Preheat your grill, oven, or skillet to medium-high heat (approximately 400°F for oven or 375°F for grill/skillet).
04 - Remove chicken from marinade, allowing excess marinade to drip off. Discard used marinade to prevent cross-contamination.
05 - Grill or roast chicken thighs for 6-7 minutes per side (or until internal temperature reaches 165°F and skin is crisp and caramelized).
06 - Let rest for 5 minutes before serving to allow juices to redistribute throughout the meat.